Unleashing innovation in sports
Tour de France - We became an Official Partner of the Tour de France, Tour de France Femmes avec Zwift, and a series of international cycling events, powering the sport through tech and innovation.
Women’s Rugby - At the Women’s Rugby World Cup 2025, we revealed TryZone IQ, a Gen AI-powered innovation providing analysis and insights.
Six Nations - We signed on as the Official Digital Transformation Partner of Six Nations Rugby, committing to elevate the fan experience through technology.
Ryder Cup - We revealed the updates to Outcome IQ, which used Gen AI to deliver real-time insights and dynamic, context-aware intelligence to enhance the fan experience.